Your origination backoffice partner - Proprietary origination
that is 20x faster with 3x reply rate

EquiMatch is revolutionizing the M&A process by using advanced AI to identify and engage hidden acquisition targets. We don’t just find companies—we specialize in understanding sellers, crafting personalized outreach to convince even off-market businesses to explore strategic opportunities.

Origination is antiquated and impersonal

99% of companies are off-market
Drag Net Database Research
Copy+Paste Cold Emails
But company owners don't sell their lifework in a cold email
No Trust
No Deal
Our process uses
AI for optimization and personalization,
and humans for trust building
01

Curated short list

Going beyond keywords; analyzing the company and calculating a matching score with buyer's search criteria and investment strategy.
Companies databases
Keywords search
Dasic descriptions
Number of employees dependent on Linkedin
No deep understanding of companies, products, services or customer base.
You still need to review each company manually
VS
EquiMatch.AI
Generating 360' overview
Filter and score companies based on any criteria, including:
Customer base
Geographic location/s
Sustainability practices
Certifications
anything else
Results
1237 companies found
Company number
Matching score
001200
93%
001201
91%
001202
88%
001203
87%
02

Profiling owners and corporate shareholders

We analyze sellers based on public and private data sources – and match a respective persona and value proposition.
03

We personalize the outreach, increasing reply rates

Personalized letters are drafted with AI workflows, focusing on the benefits you can provide to the company and the seller.

Dear Mr. Johns,

We haven’t been introduced yet. My name is Steve Brown, and I’m reaching out on behalf of our client, an investor group in the PV installation sector. We are reaching out to express our admiration for the company you built.

We especially value the projects you recently completed with Target in Newark NJ, maximizing their energy harvesting with carport and rooftop PVs.

Our client has a strong presence in NJ and is planning further expansion. Through a JV, your company could benefit from central purchases and logistics, a larger employee pool, and upselling of heat pumps; all topics that came up in our previous conversation 3 months ago. 

Your 20 years of experience and excellent reputation would be an asset to our company group. We are eager to discuss a potential succession plan that could see you transitioning from active CEO to a board role, allowing you to continue providing strategic guidance while ensuring the company’s continued success.

Company summary
What we liked about the company
Buyer’s investment strategy
How the company could benefit
Fetching CRM context that’s relevant
Seller profile
Seller benefits
04

Multichannel outreach

We're using best in class CRM tactics to convert sellers, including micro-segmentation, A/B testing, multi-channel, drip campaigns, etc.
Seller
05

Intro with Buyer

Once the potential seller is open to discuss an M&A with you, we facilitate an introduction.
Seller
Advisor

Benefits

No up-front costs
There are no costs to start working with us.
Pay only for results
We charge market rate success fees.
10x faster
Our automated approach is 10x faster compared with traditional way of working.
3x better
We convert more sellers and from the better fit companies.

FAQs

Do you do sell side as well?

No. Using our technology to find best buyers for your client sellers is currently not within our scope of business services.

How do I track the status of leads and opportunities generated by EquiMatch for my clients?

We'll present you with market mapping, which includes analytics on all target companies.

What is EquiMatch’s fee structure for M&A advisors?

As you're the relationship manager with your corporate buyer / PE, we're happy to discuss success fee arrangements that would suite both of us.

How quickly can I expect leads for my clients after engaging with EquiMatch?

It can be as little as few days.

Can I customize search criteria for each of my clients?

We value the relationship you have with your clients and are flexible in how we collaborate. Whether it’s working directly with you or engaging your clients through your guidance, our priority is to complement your role and ensure seamless coordination. We’ll tailor the arrangement to best fit your preferences and ensure mutual success.

If we collaborate, do you work directly with my clients?

We can be flexible on the arragement - happy to work with you directly.

How does EquiMatch complement traditional M&A advisory services?

EquiMatch provides proprietary origination services - we're happy to partner with M&A advisors for taking the off-market targets towards their buyers. EquiMatch does not offer any M&A advise - hence not competing with advisories.